Concept: TODAY - Recycling is difficult and not effective. People are not motivated to recycle and those that recycle do not receive feedback on their recycling efforts, they are less likely to repeat the process of recycling.
LETS MAKE A DIFFERENCE AND CHANGE THIS!
WHAT IF: We incentivized and REWARDED PEOPLE to recycle!? I
IMAGINE RECYCLING that is digitalized and social: every demographic will want to recycle and will be rewarded for it.
HOW? By harnessing the power of connected devices and connecting recycling containers directly to you! Think of these containers as REDBOXES. They are all over the place and your phone will help you find them.
When you arrive at the container it will know who you are.
Once you feed the container with recyclable items (Glass, Plastic, Aluminum, Paper) it will award you with points! Shot of cellphone receiving points.
The more you recycle the more points you earn! You can redeem your points for items and / or donations.
BUT WAIT! You can share your progress and earn bragging rights by showing everyone that you are the leader in recycling in your city!
BOTH YOU AND THE CITY get feedback on who recycled the most + a detailed view of whats in each container.
LETS MAKE A DIFFERENCE and reimagine how we recycle. New connected recycling that rewards you.